The JNL graphic design and its founder, Jason Pickleman, have achieved a certain level of notoriety in the Chicago design community, though Pickleman insists “people don’t know us north of Addison.” Whether or not that’s true, the people who do know JNL are many and varied, as evidenced at a recent studio visit organized by Mas Context. JNL’s prolific output over its twenty-three-year history has included branding, logos, books, brochures, newsletters and other collateral for practically every cultural institution in Chicago—and then some. JNL has branded small nonprofits like Hyde Park Art Center, international cultural events like EXPO Chicago, many of Chicago’s finest restaurants and major venues like Millennium Park, whose tenth anniversary mark Pickleman designed last year, as profiled in the pages of this magazine. The studio also designed the logo and packaging for national snacking sensation Skinny Pop. No big deal.
Click here to read my writeup about JNL in Newcity.